Book Marketing Resources

/Book Marketing Resources

Marketing Goal of the Week… Use Your Book As A Business Card!

2017-08-28T13:11:50+00:00

Using your book as your business card can attract an audience that enhances marketing for you at a fraction of the cost it would take to reach out to individual customers.  Infinity’s Preferred Partnership Program enables you to create lucrative partnerships with like-minded businesses and/or organizations. This unique program is ideal for Authors who want to partner with organizations such as: [...]

Marketing Goal of the Week… Use Your Book As A Business Card! 2017-08-28T13:11:50+00:00

Marketing Goal of the Week… Send Out ARCs!

2017-08-28T13:07:39+00:00

Announce the release of your book, reach your audience, and build positive word of mouth by sending out Advance Reading Copies (ARC) to reviewers and columnists before it is available to the public. Put your book directly into the hands of the media to create pre-release buzz in anticipation of your book being available for sale. Publishing a book [...]

Marketing Goal of the Week… Send Out ARCs! 2017-08-28T13:07:39+00:00

The Value of a Professional Author Headshot

2017-08-01T10:06:21+00:00

by Chad Thompson Whether you are a fiction or a non-fiction writer, start thinking of your self as a celebrity or an expert in your field, respectively. With that said, you will need a professional headshot. That’s not to say you need a glamour shot or that you should worry about competing with the faces [...]

The Value of a Professional Author Headshot 2017-08-01T10:06:21+00:00

Selling your Book After It’s Published

2017-08-01T10:00:32+00:00

by Catherine C. Brooks After the initial selling of “Didn’t Know We Were Poor,” my second book, during Mathews Market days, I did the usual bookings for signings in a store in the town of Mathews and the bookstore in our adjoining county of Gloucester. Since I live in a semi-rural county, conditions are naturally different from [...]

Selling your Book After It’s Published 2017-08-01T10:00:32+00:00

The Blog Factor – Everthing a self publishing writer needs to know to start promoting – today!

2017-07-28T14:43:08+00:00

by Penny C. Sansevieri So what is this "blog factor"? Well, what a few thought was a novel idea some years ago has now morphed into something no one expected. There are currently nine million blogs out there with 40,000 new ones being added everyday. Some are informative and some are just downright a waste [...]

The Blog Factor – Everthing a self publishing writer needs to know to start promoting – today! 2017-07-28T14:43:08+00:00

How You Too Can Become a Best Selling Author on Amazon.com

2017-07-28T12:47:02+00:00

Peter J. Fogel is not just the author of the critically acclaimed book, If Not Now… Then When? Stories and Strategies of People Over 40 Who Have Successfully Reinvented Themselves, but due to a strong Internet campaign he spearheaded, he can now boast that he’s a best selling author, too!  Peter did his version of the bestselling [...]

How You Too Can Become a Best Selling Author on Amazon.com 2017-07-28T12:47:02+00:00

A Close Look at Amazon’s Buy Back Book Offer

2017-07-28T12:46:22+00:00

Sure it’s impressive to tell folks they can order your book from Amazon.com, but just remember, you’ll be earning a lower royalty than if the customer had ordered your book directly from Infinity. Also, a few weeks after your book arrives from Amazon, they are likely to send a letter or email to the customer [...]

A Close Look at Amazon’s Buy Back Book Offer 2017-07-28T12:46:22+00:00

Newsletters Every Published Author Should Subscribe To

2017-07-28T12:52:03+00:00

There are a variety of newsletters available to help you to polish your wordsmithing skills, develop new marketing ideas, stay legal, and understand surfacing trends in the book publishing industry.  Here are a few on-line newsletters that worth subscribing to: The Writers Network News, an ezine published by Bobbie Christmas, professional editor and owner of Zebra Communications, www.zebraeditor.com. [...]

Newsletters Every Published Author Should Subscribe To 2017-07-28T12:52:03+00:00